Blog Writing

How Long Should a Post be? Optimal Post Length

November 21, 2008 Comments

According to Darren Rowse at Problogger.net, there are a number of way to determine the optimal length for a blog post: Reader Attention Span – It is pretty well documented that the typical web reader has a short attention span when it comes to reading content online. The average blog readers stay 96 seconds per [...]

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Blog Writing

Top 10 Formulas for writing Blog Headlines that really work

July 27, 2008 Comments

1. Who Else Wants [blank]? Starting a headline with “Who Else Wants…” is a classic social proof strategy that implies an already existing consensus desire. While overused in the Internet marketing arena, it still works like gangbusters for other subject matter. Who Else Wants a Great Blog Template Design? Who Else Wants a Higher Paying [...]

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